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2. Economic Perspective
The Tourism industry -- including transportation, hotel,
hospitality, and travelling services -- is the biggest
industry in Bali that provides quality employment
opportunities for the Balinese, and is still one of the
fastest growing sectors in the Island. Employment
opportunities have been provided by small businesses
especially in the home industry, supporting the tourism
activities. Many of them are located in the urban areas.
Considering the economic crises suffered by the country, it
is projected that the growth of the industry in Bali will
not exceed that of 1997/98.
Tourism industry is expected to contribute a major portion
of GDP in foreign exchange, which is very much needed at
this moment, and to provide 2.6 million, 2.8 million, and
3.4 million employment opportunities in 1996, 1997, and 1998
respectively. The figures above have shown the important
role of tourism in Bali’s economy. Most of Balinese are
economically depend on the tourism directly or indirectly.
During the political riots in several major cities of
Indonesia, considered as the safest place to stay, hotels in
Bali were fully booked. The government of Bali also
benefited from this situation, specifically from income tax
and local retributions.
Tourism industry has played an important factor to boost
exports. Foreign tourists spend their foreign exchange
directly by buying products of the visited country. About
14% of the total value of Indonesian export are generated
from tourism. The transactions are directly between tourists
and merchants.
Another important impact of the tourism in Bali is that it
generates a multiplying effect. The growth of tourism will
enable other sectors such as construction and manufacturing
to grow as well. In 1997, there were 61 new investments in
tourist destination developments in Bali alone.
3. Environment Perspective
The increasing activities in tourism have resulted in some
negative impacts on the environment, e.g.:
• Ground water
The significant increase of water consumption for daily
activities as well as for recreational purposes, such as
swimming pools. Many hotels in Bali are forced to provide
their own sources of clean water because the limited access
to the local water companies (30% of the current needs).
These hotels have turned into ground water extraction,
amounting to about 46% of their needs, to supply their needs
for clean water. The extensive use of ground water may
decrease the ground water reserve in the long run, and
induce the absorption of seawater (intrusion) even further.
• Liquid wastes
Based on review done by the government on some hotels in
Bali, about 63 % have installed a liquid waste management
unit, while the rest still use the absorption methods. A
conventional system on liquid waste management (absorption)
has grown businesses for providing the service of hauling
human wastes. Their service seems to solve the problem of
liquid waste of the hotels. However, the lack of regulation
on waste management, has excused the private haulers to pour
liquid wastes directly into the sea and rivers. Thus
creating a higher potential damage to the environment. The
regulations also failed to set parameters on some factors,
such as content of oil/fat, NO3-N, Phosphors, Faecal Colii,
etc. in the ambient water.
• Solid wastes
Most hotel operators in Bali are using private hauler in
maintaining their solid wastes. These private haulers are
responsible to collect, transport and dispose the wastes.
Wastes from the hotel kitchen are often used to create
compost and feed for pigs. Some hotels have also worked
together with private sectors to recycle some wastes like
papers, glass bottles, etc. There are also cases, however,
of some irresponsible private haulers disposing the solid
wastes in places other than the designed area, as seen in
some parts of the coastal areas.
• Noise and fuel emission
As there is a sharp increase of tourists coming to Bali,
direct impacts including noise resulted from airplanes to
and out of the province. Inland transportation within the
province has resulted in pollution. There are also cases
where some dwellings around hotel areas are affected by fuel
gas emission that comes from incinerators and electric
generators.
• Eradication of Landscape and ecosystem
Lands conversion for tourism are common in Bali. A rocky
hill which is rich of natural flora and fauna was
“developed” into golf field; some others are cut to build
boulevards and bungalows. This conversion leads to the
extinction of Bali’s natural flora and fauna, such as the
famous indigenous bird called Jalak Bali.
For the last six years the production of wastes and garbage,
as well as depletion of environment and its flora and fauna,
from tourism related activities tend to increase up to 25%
per annum. These, if not properly maintained, may pollute
the environment especially in popular tourist areas and its
surroundings. To handle such potential problems, Bali needs
to improve its policies and control system regarding the
environment management.
TOURISM DEVELOPMENT IN LOMBOK ISLAND
I. Existing Conditions of Tourism Sector
The Island of Lombok is located next to Bali. Lombok is
currently considered as a very potential tourist destination
area after Bali. It is part of the province of West Nusa
Tenggara Barat. With a total population of 2.6 millions for
the whole province, of which about 6 % is employed in
tourism sectors, tourism activities has contributed an
amount about US$ 106 millions, or about 25% of the local
GDP. In 1997 a total number of about 200 thousands tourists
originating from America, Europe, Asean, and Asia Pacific
visited Lombok.
As also in Bali, tourism activities in Lombok Island have
created opportunities to generate income. Aside from hotels
and restaurants, there are several art or souvenir shops
introducing specific art products from West Nusa Tenggara
which is quite different from that of the Balinese:
hand-woven Ikat, clay works, pandan weavings, primitive wood
sculptures, etc. With its unspoiled land and diversity of
religious and cultural values, West Nusa Tenggara offers a
unique natural as well as cultural attraction.
2. Policy and Strategy of Local Government
As a tourism destination next to Bali, the local government
has encouraged the involvement of private sector, community,
and cooperative in developing tourism. This effort included
the development of infrastructures to support the tourism,
and, especially, the improvement of the quality and
capability of the local work force.
With properly planned actions, the government of NTB
expected the growth of tourism to increase 15% per annum.
This means about 500,000 employment, and about USD 115
millions generated annually at the end of 1998, from about
309,000 tourist.
In an effort to develop tourism, the government of West Nusa
Tenggara has established a joint venture company with the
private sector called the Lombok Tourism Development
Corporation (LTDC). The plan of this cooperation is to
develop tourism facilities in a total area of 1,250 ha which
consists of hotels, golf course, business center, and other
tourism facilities.
However, learning from tourism in Bali, the government will
prevent negative impact from tourism activities. They have
anticipated that problems like wastes, over investment, land
acquisition, illegal buildings, environmental degradation,
privatization of beaches which created less access for
fishermen and public, as well as social and cultural impacts
that may appear as the tourism developed.
3. Social Perspective
Lombok has natural beauty that can be developed as tourism
resort. As the island located near Bali-a major tourist
destination, Lombok has the advantage to be the second
tourist destination to catch the overflow of tourists from
Bali. The provincial government of NTB understand very well
the strategic position of Lombok and it includes tourism as
a leading sector in the provincial development. Tourism in
Lombok has provided 6.09% of total employment opportunity in
that area. However, the number is much lower than the
available graduates of tourism schools, as well as the
expectations of the government to provide employment for
local community around tourist destination areas. The
development of tourism has also shifted employment
opportunities from agricultural to tourism related
activities.
Efforts, which have been done by the government, include
facilitating training to improve the quality of local
handicrafts in order to enable them to compete and to reach
a much larger market share. The consideration of empowering
the surrounding community is particularly important, because
of the current gap between quality of local human resources
compared to those from other parts of Indonesia. If left
unanswered, this will lead to economic, and thus, social gap
between the local community and migrants.
However, negative impact of the development of tourism is
not hard to see. More and more people have moved, either
voluntarily or not, for the reason of developing tourist
resorts such as the case of Ms.Inaq Ameneh of Gili
Trawangan[1].
2. Economic Perspective
The natural resources of Lombok island has attracted a lot
of investors--domestic as well as foreign ones--in
establishing tourism related industries: hotels, resorts,
travel agents, restaurants, etc. Based on data collected,
there are domestic investments amounting to Rp. 362 billion
and foreign investments amounting to USD 2.57 million in
hotels, restaurants, etc. It is also expected that these
investments could lead to other activities beneficial to the
local community surrounding them. The multiplying effect of
the growing tourism sector has been expected to happen in
Lombok.
3. Environment Perspective
The local government of West Nusa Tenggara has taken some
preventive measures based on the negative experience of
Bali, such as the degradation of quality and quantity of
natural resources, as well as the impacts on the local
community.
However, with a current economic condition of the area (i.e.
population of almost 4 million, income per capita of Rp. 1.8
million--less than 55% of its neighboring Bali--and limited
amount of local revenue of the government), it seems that
the government of West Nusa Tenggara is facing a difficult
choice between maintaining the quality of the land and a
fast way to increase economic conditions of the region.
Stringent regulations on investments will create the
impression of West Nusa Tenggara as an unattractive
investment area, especially in a worsening condition of
Indonesia in foreign investor’s view.
One example is the opening of a gold mine in Sumbawa. A
foreign joint venture called Newmont has recently
established its open mining area there. With an increase of
expatriates in the project, it is expected to boost local
economic activities (including tourism) as well as
employment opportunities for the local community. The
available jobs for local community is mostly for the
unskilled ones, although in quite a big number. The open
mining system, however, is considered as degrading the
quality of land.
PROPOSED SOLUTIONS FOR SUSTAINABLE TOURISM
In Indonesia, ecotourism has not been a mainstream.
Although, some efforts in promoting it are flourishing. The
efforts, considering the current Indonesian situation is
harder now. The country suffers bad publication due to the
prevalences of riots, loots and ethnic conflicts.
According to Hermawan Kertajaya, the President of Asia
Pacific Marketing Federation, Cohort 1- Indonesia: as a
product in tourism business, Indonesia needs repositioning
to promote its positive brand equity and good image. The
positioning of Indonesia has to be directed to the
objectives to achieve ‘New Era’ of Indonesia which is the
process of transformation from corruption, collusion, and
nepotism to the era of clean, transparent, and
professionalism. This issue should be born in tourism
actor’s mind and activities. This is a priority beside the
needs to develop of many tourism facilities and
infrastructures. In parallel with the effort to reposition
Indonesia’s image, it also needs to pay more attention to
all potential risks which may arise, and will cause negative
impacts on the important elements such as social, economy,
and environment. The development of tourism should also be
directed to achieve sustainable tourism.
In social perspectives, the need is to minimize the negative
influences of tourism activities in social life of local
people who live near or at the tourism area in order to
preserve culture and tradition for the future. In economy,
more attention should be paid to the need, ability, skills
and characters of local people, so that they can be actively
involved and can get the benefit from the tourism. The
development should increase their quality of life, and not
otherwise.
Tourism in Indonesia is the activity of selling the beauty
of nature and the unique culture of Indonesia. To achieve
the sustainable tourism, Indonesia needs to protect the
environment from tourism activities. This must be in our
behavior – both of Indonesians and tourists.
As Indonesia currently faces an urgent need of foreign
exchange, while local products have not reached competitive
advantage, tourism is playing an important role. Tourism is
very much depend on infrastructures as well as safety of the
destination. Unstable economic and political condition that
Indonesia is experiencing is not a favourable condition for
Indonesia to compete over tourists visiting the region.
Unless a lot of money are allocated to promote Indonesia, it
is very difficult for Indonesia to regain its popularity.
Ambitious plans and projections would be very unrealistic
with a very limited amount of funds available.
At time of very low foreign tourists such as this, it is
important for Indonesia – the government and private sectors
in tourism – to evaluate all negative damages of tourism in
the past and develop measures and activities to increase the
quality of all aspects of things to offer to support
tourism. These include the services as well as the products
to be sold of which natural beauty plays a very important
role.
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[1] In the early 1970s Ms Ameneh developed a simple resort
for tourism consisted 21 cottages and 2 souvenier shops.
This business was run by Ms. Ameneh and her local fellow of
Lombok. As the areas grow fast, a big business stepped in
and throw Ms. Ameneh and her simple cottages out of the
region. The government, unluckily, stood behinds the big
business and declared that Ms. Ameneh constructed cottages
at illegal lands. The simple cottages eventually was
demolished by government buldozers.
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